BrightEdge

Optimize for Relevant Keywords with High Search Volumes

Research what consumers are searching for in real-time and uncover timely opportunities as they happen. BrightEdge Instant gives you access to real-time, on-demand search data, empowering you to explore specific questions about your market and discover quantitative, data-driven answers with rapid speed, ease, and accuracy.

Real-time Topic Research Powered by AI-Machine Learning

BrightEdge uses the power of artificial intelligence (AI) to curate the most relevant topics and keywords for you to pursue. Using only a seed list of relevant keywords, our AI expands your topic list by 100X, arming you with an expansive list of relevant keywords to target, including keywords that are currently trending in real time.

Location-Based Research While Its Happening

Account for and understand how trends, seasonality, and events are impacting your search traffic on a global basis while they're happening. Gain a comprehensive, current pulse of demand across any and all of the locations in which you operate, searching thousands of keywords in one query and seeing their unique search performance across 37,000 locations worldwide.

Conversational Keyword Research

Research the conversational queries happening in your space. Easily identify all the top-of-funnel, awareness-generating question keywords and their search volumes. Apply contextual filters to better understand search intent and analyze the keyword landscape for Quick Answer and Voice Search optimization opportunities.

Track Keyword Performance For Thousands of Ranked Keywords

Understand in real-time how your content is performing across vertical markets and all global search engines. This feature allows you to monitor the effectiveness of your SEO strategies and make necessary adjustments.

Real-Time Insights at the Speed Of Google Searches

BrightEdge offers truly live, real-time rank checks at scale, empowering you to stay ahead of the immediate nature of search. Respond to change as it happens, and create the right content for the changing moment with access to real-time, mobile and desktop rankings across 37,000 locations and 46 languages.

Track YouTube Rankings Live

Uncover, in real-time, how well your YouTube videos and your competitors' videos are performing for any search right now. This feature helps prioritize the marketing of relevant existing videos and plan new video content based on current performance.

Drive International SEO Success with Global Rankings

Understand how you perform on the leading search engines in each of your global markets. BrightEdge provides rankings for the top 10 search engines around the world, allowing you to uncover how you’re ranking for any keyword in real-time on a global level.

Outrank Your Competition on Amazon

Find out how your products rank on the third-largest search engine in the world. BrightEdge allows you to enter thousands of product keywords and see how they rank on Amazon, making it easy to repeat searches on a recurring basis from your search history.

Real-Time Recommendations to Maximize Success

Gain actionable recommendations to improve page-speed performance, content opportunities, and backlinks. Instant's recommendations are specific and prescriptive, allowing you to act quickly without needing additional research or analysis.

Integrated Page Speed Performance and Recommendations

Take an integrated, proactive approach to page speed by diagnosing pages across devices and acting on Instant's recommendations for improvement. This feature helps you avoid waiting for Google to crawl your pages to get notified of page speed errors.

Google Analytics Integration

Combine business metrics like revenue and site visits with SEO metrics to measure and improve your site’s overall ROI. This integration supports the latest version of Google Analytics, GA4, and enhances reporting capabilities.

Adobe Analytics Integration

This robust integration marries Adobe Analytics data with BrightEdge SEO data, enabling you to identify user intent and prioritize SEO opportunities to accelerate website traffic and conversions.

Google Search Console Integration

Provides site and keyword-level reporting on Google metrics such as Total Impressions, Total Clicks, and Click-Through Rates. This integration gives visibility into how your content pages show up on Google SERPs.

BrightEdge Connect API Integrations

A robust API that many enterprise customers use to incorporate BrightEdge insights into leading marketing and data platforms, helping align business teams.

CMS Integrations

BrightEdge integrates with all leading CMS platforms, driving major performance gains in site-wide traffic and conversion for enterprise marketers through AI-powered Autopilot integrations.

Additional Integrations

BrightEdge supports integrations with other platforms, such as Google Looker Studio, Majestic, and Webtrends, enhancing the overall functionality of the platform.

Always On, Always Ready

Reduce time to compile and analyze research with fresh, accurate data to make informed strategy decisions and stay up to date with the latest trends in your market.

Scaled Out of the Box

Take advantage of pre-built industry taxonomies for a turnkey solution that delivers insights and value faster by leveraging billions of intent data points in a single platform built to scale globally.

Actionable Insights

Identify buyer trends and true competitor behavior with a simplified view of your market. This feature helps uncover where and how to take meaningful action, such as what products to offer and what messaging will resonate.

Identify Market Demand and See Dynamic Changes as they Happen

Uncover market trends and explore long-term trend opportunities as well as seasonal trends for specific content topics. This feature allows you to see demand shifts across your market and quickly pinpoint changing interests.

Understand Your Total Addressable Market and See New Opportunities

Access unlimited customer intent data and benchmark your marketing performance for specific categories or identify opportunities to compete where the competition is weak.

Confidently Plan and Optimize Marketing Budgets in Near Real Time

Analyze fluctuations with channel visibility and quickly pivot. This feature helps justify investment shifts across lines of business and uncover opportunities to win in SERP categories before competition.

Prioritize Action Items with Engagement Gap Analysis

Utilize business intelligence to inform your content architecture and optimization journey. This feature improves content engagement by dynamically auditing existing content to identify missing and underperforming content.

A Single Source of Truth for Competitive SEO Reporting

BrightEdge Share of Voice solves the complexity of measuring competitive position by providing a clear, actionable view of competitive visibility that leaders can use to benchmark performance and make smarter decisions.

A Single, Accurate Performance Score

Share of Voice tracks your position week over week, showing shifts in your category immediately. It breaks movement down to specific URLs and keyword clusters driving the change, providing actionable insights.

AI Overview Impact

Quantify how AI overviews are impacting your market share. Share of Voice lets you filter your competitive analysis by AI Overview presence, providing insights for smarter targeting decisions.

Insight to Action

When you spot a shift in the data, Share of Voice allows you to click into any URL to see the exact keywords driving the change, facilitating quick responses and consistent execution across marketing teams.